A PRICING STRATEGY OF E-COMMERCE ADVERTISING COOPERATION IN THE STACKELBERG GAME MODEL WITH DIFFERENT MARKET POWER STRUCTURE

A Pricing Strategy of E-Commerce Advertising Cooperation in the Stackelberg Game Model with Different Market Power Structure

A lot of research work has studied the auction mechanism of uncertain advertising cooperation between the e-commerce platform and advertisers, but little has focused on pricing strategy in stable advertising cooperation under a certain market power structure.To fill this gap, this paper makes a study of the deep interest distribution of two parties

read more


Accompany the sick in the prelude to the end of its life cycle

Objective: Perform an ethnography, palliative unit, to study the interactions of the actors, in particular that of doctors with patients, who are living this particular situation of transit to death; and the opinion of those on palliative care.Methodology: The paradigm that we verbatim coupons ascribe is the qualitative, ontologically constructivis

read more